عنوان قارسی مقاله: بخش رسانه های اجتماعی از بازاریابی اجتماعی آشفته


عنوان انگلیسی مقاله:

The Social Media Piece of the Social Marketing Pie






 

فهرست مطالب



The Social Media Piece of the Social Marketing Pie
Defining Social Marketing Versus Integrated Marketing Versus Social Media
Why Does the Terminology Matter?
Start With the Goals
Act Against AIDS: A Case Study
Act Against AIDS Social Media: The Facts
Act Against AIDS: Using Metrics to Refine Your Tactics
Act Against AIDS: Using Metrics to Refine Your Tactics (cont.)
Act Against AIDS: Trends in Metrics Matter
Act Against AIDS: Sample Analytics Report




بخشی از مقاله

Start With the Goals

What is the goal of your social media effort?Grow your following and awareness (e.g., increase the number of people “liking” your Facebook page or following you on Twitter).Increase engagement with your audience (e.g., replies to posts, reposts, or Tweets).Get people to take an action (e.g., get an HIV test).Drive people to other resources (e.g., webpages).Analytics measure your progress toward goals and help refine your tactics for maximum impact.






 

کلمات کلیدی: 

5 Critical Pieces of Social Marketing | Simply Measuredsimplymeasured.com/blog/5-critical-pieces-of-social-marketing-advice/Nov 4, 2015 - This is challenging for those of us that have been tasked with keeping up with both social media's advances and the Joneses. I've been ...How to Create a Social Media Marketing Strategy From Scratchhttps://blog.bufferapp.com/social-media-marketing-planJul 20, 2015 - The final piece of a social media marketing plan involves having a system you can follow to help you stay on top of updates and engaged with ...Searches related to Media Piece of the Social Marketingsocial media marketing plansocial media marketing ideaswhat is social media marketinghow to do social media marketingsocial media marketing definitionsocial media marketing articlessocial media marketing tipsbenefits of social media marketing